Cordia Says Sí to VoIP

By CINDY WAXER
TMCnet Contributing Editor

 

Hoping to court the world’s sizable Spanish-speaking communities, Cordia Corporation has launched VOZSIP, a Spanish language VoIP service that includes all Spanish user interfaces, voice prompts, invoices, customer service and targeted country plans. 

 

VOZSIP will provide 330 million Spanish-speaking people in the world with the opportunity to leverage Cordia’s VoIP service in their native language. In addition to launching VOZSIP, Cordia has developed over 20 targeted country plans to serve the specific needs of customers around the world.

 

“We have designed VOZSIP, since inception, to be a purely Spanish language experience,” said Cordia’s director of Latin Markets, Gabriel Wajner. “Spanish speaking people are a rapidly growing segment of the global population. Users of telecommunications services in Spanish speaking countries are highly mobile with an international focus making them valuable customers.”

 

The Spanish-speaking population in the U.S. alone accounts for a significant target market: US Census projections indicate that the U.S. Hispanic population will triple to over 102 million by 2050. And according to the Insight Research Corporation, one out of every three dollars spent on telecommunications services in 2009 will come from US ethnic communities. As a result, the spending power of the Hispanic-American, African-American, and Asian-American communities will become crucial to the survival of telecommunications providers over the next five years.

 

In the meantime, Latin America is fast emerging as a major digital subscriber line (DSL) market, adding 1.2 million subscribers from January to September 2004, a growth in subscribers of more than 72 percent, according to the DSL Forum. All of which should drive extraordinary demand for VoIP services in the years to come.