Why Wiki, Blog and RSS Feed Content Needs to be Managed
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[February 16, 2006]

Why Wiki, Blog and RSS Feed Content Needs to be Managed

 
The proliferation and quick adoption (at the enterprise grassroots level) of wikis, blogs, RSS feeds and other new media types follows the same path as did the early, renegade enterprise adoption of instant messaging. The difference is that the timeframe for wikis, blogs and RSS feeds to move from grassroots to sanctioned adoption is a few months versus the years for instant messaging. Speed of adoption for each new "collaborative technology" is being pushed by the Collaboration Culture hyped by vendors, the press and special-interest conferences.


 
The participatory tenet of the Collaboration Culture means that new, idea-fed information is enabled by collaborative toolsets. However, the new information is not being preserved or managed for compliance and privacy mandates. For example, you need to consider:


 
- What information needs to be captured?
- How will it be captured?
- Should Web conferencing sessions be archived? If so, what parts of the Web conference session (video, audio, whiteboarding, chat)?
- What about wiki content?  Since wikis are literally "living documents," who owns responsibility for what content?
- How should blog comments be handled?
Not to worry. Vendors will "find solutions." However, will vendor solutions be the right solutions for you, and can you wait?
 
Unfortunately, enterprises are rushing into the Collaboration Culture without considering the bland, yet critical management of content resulting from wikis, blogs, RSS feeds and other new media types.
 
------
 
Maurene Caplan Grey is the founder of Grey Consulting – which is dedicated to the messaging, collaboration and human communication market spaces. Prior to starting an independent practice, Ms. Grey was Gartner’s lead analyst on messaging, calendaring/scheduling and human communications. Earlier, she headed United Parcel Service’s worldwide messaging environment. Ms. Grey is a globally recognized advisor to enterprises and vendors, with over 20 years of experience in the IT industry. Ms. Grey earned her undergraduate degree from the University of Pittsburgh, summa cum laude, with a major in Communications and has completed graduate coursework in computer science from Fairleigh Dickinson University.

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