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Oracle CRM To Help South African Tourism
TMCnet Contributing Editor
South African Tourism, the national destination marketing authority for South Africa has implemented Oracle’s (News - Alert) e-Business Suite special edition, a suite of business applications designed specifically for companies that have 10 to 500 employees.
This implementation, managed by EOH’s Oracle business unit, Navigor, has dispelled the scaleable midmarket product myth, company officials say, by meeting specific mid-market customer needs while also proving that consolidation, integration and improving overall operating efficiencies remain top IT priorities for 2006, along with landing.
This would be the same Oracle E-Business Suite recently implemented at the Etihad Airways, the national airline of the United Arab Emirates.
The airline’s Oracle E-Business Suite project included several modules such as general ledger, accounts receivable, accounts payable, fixed assets, cash management, self service expenses, purchasing, inventory management and purchasing and self service procurement.
According to Navigor, SAT had disparate systems that did not provide adequate control of reports and multi-currency and information systems, and “completely failed to match celebrities with current partners.” The group’s financial management information was manually consolidated, which was time consuming and subject to error and intervention.
With a head office in Sandton and nine regional offices in the US, UK, France, Germany, the Netherlands, India, Australia, Japan and Italy, SAT needed a financial system across these business units that would facilitate automated consolidation of financial information; increase operational efficiencies; provide efficient reporting structures for management information and improve month-end close processes.
David Sims is contributing editor for TMCnet. For more articles please visit David Sims’ columnist page.
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