Way2Pay Financial Services Picks Media3G as Media Delivery Partner
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[August 20, 2008]

Way2Pay Financial Services Picks Media3G as Media Delivery Partner

TMCnet Contributing Editor
 
Way2Pay Financial Services has chosen MediaG3, a developer of broadband wireless products and interactive rich-media content delivery applications, as its electronic media delivery "strategic partner." Way2Pay Financial Services specializes in marketing advantageous financial products for large insurance companies and marketing affinity credit cards products.


 
According to the agreement, MediaG3 will assist Way2Pay in marketing its products to well selected insurance policyholders' base with its mg3 Web 2.0 technologies. According to MediaG3 this strategic partnership will provide a continuing revenue stream in the coming years.


 
Also, in the coming months, the first series of contracts is expected to generate approximately $760,000 worth of services. Looking to jointly brand and market an affinity credit card as well as other Way2Pay's products using MediaG3's applications and services, Way2Pay is actively engaging other clients from the insurance industry and form other industries.
 
Empowering interactive content delivery to today's fixed and mobile consumers, MediaG3, Inc. develops and markets broadband wireless technology products and online applications. MediaG3's three complementary products and applications, mg3 wireless, mg3 mobile and mg3 web 2.0, generate incremental revenue both independently and collectively.
 
This is the first service agreement signed by MediaG3 and the company will begin the rich-media campaigns to market affinity credit card products for an on-line national insurance broker of life insurance products. It will also provide a nationwide fulfillment broker for the property and casualty company. MediaG3 says that the company is pleased with this opportunity. The company is working closely with the Way2Pay team to produce tangible results and long term benefits.
 
 “This is a very exciting opportunity for us. Way2Pay's business model and products are substantially different than the standard merchant-bank-credit card model. MediaG3's experience, technologies and applications enable us to efficiently deliver our product to well qualified customers” said Steve Keating, CFO and general counsel of Way2Pay. “This is just the beginning of our long term partnership with MediaG3. We will be doing much more business with MediaG3 as our client base grows rapidly.”
 

Don’t forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP Communications industry. The library offers white papers, case studies and other documents which are free to registered users.

 

Raju Shanbhag is a contributing editor for TMCnet. To read more of Raju's articles, please visit his columnist page.

Edited by Mae Kowalke

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