TMCnet News

TMC and Crossfire Media Announce Conference Program for Mobile Commerce Zone Conference and Expo
[March 14, 2013]

TMC and Crossfire Media Announce Conference Program for Mobile Commerce Zone Conference and Expo


TMCnet News
 
Premier event set to deliver the latest mobile commerce insight and strategy this July in New York City
Norwalk, Conn. - March 14, 2013 - TMC and Crossfire Media today announced the conference program for Mobile Commerce Zone Conference and Expo, the premier mobile marketing and commerce conference to be held July 23, 2013, at The Kimmel Center on New York University's campus in New York City. Mobile Commerce Zone will attract top-tier marketing teams looking to utilize mobile commerce to impact their sales cycles. Attendees will gain insight through first-hand experiences that demonstrate the ability to use the mobile device as a point of sale instrument and the opportunities this represents.


The Mobile Commerce Zone agenda will deliver a series of educational sessions and opportunities to learn about the customer appeal, advantages to handling mobile money, how to capitalize on the mobile money market and the mobile impact on buying decisions. Mobile Commerce Zone will feature presentations by Akamai, IBM (News - Alert), Responsive Ads, Scandit, CorFire and more.
Programming includes:

  • MCommerce Update
  • Virtual Money: Coupons, Coins, etc.
  • Customer Care in the Hands of the Customer
  • The Mobile Wallet - Is your Wallet Being Replaced?
"The ad that pops up for no reason is an annoyance not an ad, said Carl Ford (News - Alert), CEO of Crossfire Media and Executive Director of Content for Mobile Commerce Zone. What makes mobile commerce successful is delivering opportunities at the right time, in the right place and to the right person. Mobile Commerce Zone provides attendees with the tools to make these marketing decisions and succeed in driving mobile commerce revenue."
Registration for Mobile Commerce Zone is now open and early bird pricing is in effect. Companies interested in exhibiting, sponsorship or advertising packages for Mobile Commerce Zone should contact Maureen Gambino at [email protected] or 203-852-6800 x109.
For media registration, contact Ashley Baster.
For the latest Mobile Commerce Zone news, updates and information, follow the event on Twitter (News - Alert) at @mcommercezone.
About TMC:
TMC is a global, integrated media company that supports clients' goals by building communities in print, online, and face to face. TMC publishes multiple magazines including Cloud Computing, M2M Evolution, Customer, and Internet Telephony. TMCnet is the leading source of news and articles for the communications and technology industries, and is read by as many as 1.5 million unique visitors monthly. TMC produces a variety of trade events, including ITEXPO, the world's leading B2B communications event, as well as industry events: 3D Printing Conference & Expo; Asterisk (News - Alert) World; AstriCon; ChannelVision (CVx) Expo; Cloud4SMB Expo; DevCon5 - HTML5 & Mobile App Developers Conference; M2M Evolution Conference & Expo; Mobile Commerce Zone Conference & Expo; SecureIT; StartupCamp; Super Wi-Fi Summit; SIP Trunking-Unified Communications (News - Alert) Seminars; Wearable Tech Conference & Expo; WebRTC Conference & Expo; and more. Visit TMC Events for additional information.
About Crossfire Media:
Crossfire Media is an integrated marketing company with a core focus on future trends in technology.
We service communities of interest with conferences, tradeshows, webinars, and newsletters and provide community websites with the latest information in our industries.
Media and Analyst Contact:        
Sue O'Keefe      
Connect2 Communications          
(508) 494-7771   
[email protected]



Edited by Brooke Neuman

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