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Yoomba Launches First Open Communications Experience, Allowing Free, Instant Email Calling and Email Chat
[July 12, 2007]

Yoomba Launches First Open Communications Experience, Allowing Free, Instant Email Calling and Email Chat


SAN FRANCISCO, July 12 /PRNewswire/ -- Yoomba Ltd. today invited the world to be part of a new open communications experience available at http://www.yoomba.com/. Yoomba's open peer-to-peer application sits on top of every email network and turns any email address into a phone or messenger, allowing users to talk to friends, family or colleagues around the world for free.



For the first time with Yoomba, users can now simply and instantly talk to all email addresses at the touch of a button. Yoomba uniquely integrates into email applications, adding buttons next to contact details in all of the major webmails, Outlook and Outlook Express. These buttons provide users with one- click access to all their contacts using voice or instant messaging.

"At Yoomba we are changing the way people communicate by providing the first open p2p network, putting consumers back in control," said Elad Hemar, Co-founder and CEO of Yoomba. "With Yoomba there is no registration, no need to create a new email address or a special number -- just activate at http://www.yoomba.com/. You are no longer limited by the boundaries of an individual email or VoIP network. Yoomba has created email calling and email chat in the simplest way possible."


Before Yoomba, online communications offerings existed as part of closed networks. To communicate with friends, family or colleagues, users were required to join the network, register, create a new online identity, then search and add contacts one by one to each individual network.

During activation Yoomba seamlessly loads all email contacts, giving users instant access at a glance, and more importantly, in order of popularity. The top 20 people in each user's Yoomba contact list will be the top 20 people they most frequently email.

"Our vision is to open the world of communications and create one universal experience that enables everyone to simply and instantly communicate for free." said Hemar. "There are one billion email addresses around the world, and Yoomba -- as an open communications platform -- allows everyone to talk to any one of them."

About Yoomba
Yoomba is the world's first peer-to-peer open communications experience. Inspired by the vision to enable the world to simply and instantly communicate for free, Yoomba has developed proprietary technology which turns any email address into a phone or instant messenger. Yoomba is jointly headquartered in Tel Aviv, Israel and Silicon Valley in the USA.

Yoomba Ltd.

CONTACT: Siobhan Aalders of Ogilvy PR, +1-212-880-5341,[email protected] or [email protected], for Yoomba Ltd.

Web site: http://www.yoomba.com/

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