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TRG Launches B2B Call Center TMCnet Contributing Editor The Taylor Reach Group, Inc. (TRG) has announced that is has launched “Teleffective Inc.” a call and contact center service provider. Based in Canada, Teleffective will provide Business to Business sales support in lead generation, account management, interim Inside sales/telesales and direct sales. Colin Taylor the CEO of TRG said in a Thursday statement, "Many of our clients asked us to assist them in sourcing a high quality service provider. After some mixed experiences we concluded that we should create our own. Then we ensure the highest level of quality to our clients by proper control of the process. Experienced in the world of outsourced call center operations, Taylor has 18 years under his belt with Watts Communications Inc. During his tenure as CEO at Watts, Taylor was able to grow the company by more than 700 percent. His personal efforts resulted in the generation of a third of a billion dollars in call and contact center sales. Taylor is also recognized for excellence in contact center operations through the receipt of more than 27 awards on two continents. "To be successful in any business," continued Taylor, "you must add value. We have done that at TRG and we will do that at Teleffective. At the end of the day our success will be a result of the value and benefits that accrue to our clients. We can only succeed when they do. Taylor expects that Teleffective will succeed through effectively developing, implementing and operating programs that will utilize best practice methods for all programs. These sales functions are perceived as grossly under serviced in both Canada and the US today and as a result, there is great opportunity to redefine the value proposition. Upon opening its doors, Teleffective already has a strong base of clients, including a major technology company, a large financial service organization and two business services companies. The Taylor Reach Group was founded in 2001 by Colin Taylor and today boasts a stable of Fortune 1000 companies. The TRG staff offers a combination of more than 100 years of call center, customer service and customer satisfaction experience in delivering effective and significant benefits from operational innovation. Teleffective approach to customer service will lend well in enabling the company to drive success in the business-to-business call center space. TRG’s combined experience in this field will also help to drive proper strategies to give the company differentiation in the field – a must for success. Want to learn more about call centers? Then be sure to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP  Communications industry. The library offers white papers, case studies and other documents which are free to registered users. The papers are authored by industry leaders, who, in turn, receive qualified sales leads from interested parties. Check here for the latest in CRM information.----------- Susan J. Campbell is a contributing editor for TMC (News - Alert) and has also written for eastbiz.com. To see more of her articles, please visit Susan J. Campbell’s columnist page. |