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VoIP 2.0 Conference Goes Web 2.0: ITEXPO Mashup Announced
[January 18, 2006]

VoIP 2.0 Conference Goes Web 2.0: ITEXPO Mashup Announced

Norwalk, CT, [January 18, 2006] — Today, Technology Marketing Corporation (TMC), the company that produces INTERNET TELEPHONY Conference & EXPO (ITEXPO) announced it has produced a “mashup” of its domestic attendees signed up for their conference in Ft. Lauderdale, Florida next week.

The mashup graphically represents where the major interest areas lie in the Voice Over IP (VoIP) market. A mashup is a website or application integrating data from various sources into a seamless browsing experience.


Mashups are often databases merged with Google Maps. In this case, Google Maps was used as the interface to show where ITEXPO attendees reside or work. In order for the mashup to function, the database of attendees to ITEXPO as of December 1, 2005 was run through a service that converted ZIP codes to longitude and latitude information. This file was subsequently fed into Google Maps to show a graphical representation of where attendees to ITEXPO are located.

INTERNET TELEPHONY Conference & EXPO routinely attracts attendees from over 70 countries as well making it the best-attended international VoIP event. These attendees are not represented on this map. Conference sessions at ITEXPO are routinely translated in other languages.

According to Rich Tehrani, conference chairman, “We wanted to be among the first conference organizers — if not the first — to have a mashup of our attendance data.”
Tehrani continued, “As a show that bills itself as the ultimate place to see VoIP 2.0 in action, we felt having a mashup of our attendance makes sense. Mashups are according to most, one of the hallmarks of the Web 2.0 world of software and services.”

“It is my belief that just as web applications are becoming more interconnected, VoIP 2.0 applications too will be more interconnected with one another as well as tightly coupled with Web 2.0 applications,” exclaimed Tehrani.

INTERNET TELEPHONY Conference & EXPO East 2006 takes place next week in Ft. Lauderdale, Florida. The exact dates are January 24-27, 2006.
Registration for the show is available at
Very limited booth space remains as well. Vendors interested in exhibiting at the show should contact Dave Rodriguez right away at (203) 852-6800, ext. 146. Or via e-mail at
Press inquiries regarding INTERNET TELEPHONY Conference & EXPO East 2006 can be directed to Mostafa Razzak of 23-31 Communications: 646.442.3361 or
About TMC
Technology Marketing Corporation (TMC) publishes four print magazines: Customer Interaction Solutions, Internet Telephony, SIP Magazine, and IMS Magazine, as well as the digital publications, Speech-World, WiFi Telephony Magazine, VoIP Developer, IPTV Magazine, and WiMAX Magazine. TMC also produces TMCnet, the world’s leading communications and technology Web site. TMC is also the first publisher to test new products in its own on-site laboratories, TMC Labs. TMC produces INTERNET TELEPHONY Conference & EXPO, The VoIP Developer Conference, IP Contact Center Summit, WiFi Telephony Summit, and SIP Workshop. TMCnet, ranked among the top 2,500 Web sites in the World by, publishes more than 20 topical online newsletters. For more information about TMC, visit

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